Elderly people has seen significant growth, around 3% in recent years, and is expectto reach 1. 4 billion in 2030, according to the UN. And we don’t nee to go that far: when we analyze the numbers in our country, we see that 13% of our population is made up of seniors. Which is a very representative number (around 29 million Brazilians). According to a survey carri out by SPC Brasil. Seniors have high purchasing power and have a more stable financial life, which increases their consumption potential and their willingness to spend more and on better quality products.
Data like this shows the
Growing importance of this audience to the market, meaning that companies from different sectors, such as finance for example. Ere directing their research and investing more and more in customiz actions and products. In short, the sexagenarians of 2020 still work, consume Brazil Mobile Number List a lot, use public transport and are increasingly connected and adapted to new technologies. District for Startups Current context When we think about the current context in which we are living in the Covid-19 pandemic. And with this age group being one of the main groups at risk of contamination, the use of technologies for the most diverse tasks becomes even more essential.
Whether for work while
Still in the job market or to minimize . Physical distancing requir today, methods ofremote workand keeping in touch with friends and family . Have become part of everyone’s new habits. Adding to this Afghanistan Phone Number List new scenario, experts in geriatrics have already point out that the use of smartphones and other devices. Generates learning and stimulates the maintenance of the cognitive system, being extremely beneficial. It is up to companies to think of solutions that can facilitate the use of technology for this growing audience and encourage its use.
