Statistics vary greatly and it is difficult to establish with certainty how many small and medium-sized businesses there are in Italy. One thing is certain: the majority of these either do not have an online website, or, if they do, they are unable to make the most of it. The problem affects every sector, but in
this article I want to give you some tricks to turn things around.
Here are the 7 key fac. Ttors to “break through” in today’s hyper-competitive market.
All entrepreneurs running a small business would like to have a website that generates visits and contacts . Having a websi. Tte that generates . Traffic el salvador phone resource and requests for quotes means automating an otherwise difficult and la. Tborious process, that of finding customers (and the related convincing operation). Thanks to a website built to give maximum visibility to a small business, it is possible to witness the “magic” of a gradual increase. T in emails and phone calls received. Incredible? Not really: more incredible is not taking advantage of this opportunity, which in 2024 should now be the norm. Yet there are many small businesses that still struggle to get going with their own website, and I say this based saas sales tax 101: selling b2b saas in europe on my personal experience as an expert in web analysis and marketing : simplifying as much as possible, if 100% of small businesses are active, only 70% have a website, and of this 70%, only 30% have an updated website, and of this 30%, only 10% have an updated and effective website.
Small Business Websites
These are numbers thrown out there, but when I talk to a client I need them to clarify that “theoretical” competition is one thing, “effective” competition is another, given by the number of small businesses that know how to move online business to consumer database and get to the point (and by therefore I am referring to the much-desired conversion, . Tin jargon lead generation , whereby a user becomes a customer after having performed a certain action). Effective competition in the world of digital promotion is often less fierce than the same compe. Ttition in the offline world. And we must always keep this in mind. By exploiting the weaknesses of our competitors, we can achieve a respectable market positioning, saving time and money in activities . Tthat, more often than not, are dispersive and counterproductive. The following. T are the factors that I consider essential to make space for yourself and achieve extraordinary goals in your business area. Let’s look at them in detail.
1) CREATE YOUR COMPANY SHOWCASE SITE IN WORDPRESS
To create a website, you must first choose a CMS, that is, a “system” for managing content (essentially the machine that allows you to control . Tthe site itself). There are different CMS available, but not all have the same features. To overcome the most common problems, some agencies even propose their own management system developed internally. T. Ten be kept efficient and updated, otherwise there is the risk of external attacks and various malfunctions. Our suggestion in this sense is mainly one: WordPress , a platform that has become a leader. T in the supply of a flexible CMS suitable for everyone’s needs for some years now. Trust me: . Tthere is no point in complicating your life, if the person developing the site knows how to do their job, there are no particular dangers or risks, in addition to the fact that you will not have to depend on an agency (and redo the entire site from scratch if you want to change partners in the future).